BUSINESS COACHING & INNOVATION MANAGEMENT
Museum and Library Fondazione Querini Stampalia in Venice, Italy, in 2017 was seeing their sales of tickets decreasing as well as was attracting less and less visitors to the library. Through the design thinking methodology, applied with the help of the students at Ca’ Foscari University, together with the Museum and the students, I redesigned …
Jonas Leriche’s Art is a mixture of authenticity and artificiality. It is inspired by the beauty of nature, that stands in shrill contrast with the world dominated by mere appearance, social media presence and superficiality. The driving force behind his work is the desire to inject the rawness of nature into the seamless perception of …
Ruler Art is an Art Gallery based in New York. Since competition in the art gallery space is pretty tough in the city, they were looking for new ways to connect with their visitors and potential buyers. ART IS IMPERFECTION “People always say… Take a class, do this do that.. Study this or study that. …
Fleur Du Mal is a lingerie brand NYC based, founded by Jennifer Zuccarini, former Victoria Secret’s Designer. I was hired to work with the Usablenet team on the design and implementation of their mobile site, that they wanted to be an innovative digital experience. We created it in a way that on mobile people could …
Part of the task force for the design and launch of mobile virtual network operator service for Fastweb (largest Italian private telecommunication service). The service now has 1.5 million subscribers and and has sustained an annual CGR of 35%.
MEdiaset is the largest private Italian Broadcaster. I worked with them as active member of their task force for the design, partnerships management, public relations and marketing of their Digital Terrestrial TV Service, which was an innovative offer and tech service in early 2000s.
Usablenet is a Mobile Technology company base in NYC and London (UK). I worked with them to build a global digital marketing and lead generation strategy, leveraging custom landing pages, content creation, social media, and SEO optimization of all web assets. The approach I designed and executed drove 40-50% increase in lead volume with strong …