WALLABE Street Art Festival is a Festival that gets organized on an annual base in Rovigo (my home town), Italy.

During the first edition of the Festival in September 2020, I was part of the project as Head of Communication and PR to:

  • build the strategic approach to position the festival on different communication channels
  • develop the brand on digital channels
  • create relationship with the press, local and national
  • manage and grow the social media community
  • build and grow synergies with partners and sponsors.

The three artists protagonists of the first edition of the Festival were Millo, RUN and Zentequerente.